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Embracing Change and Overcoming Resistance With Adama Ibrahim

Headshot of Adam Ibrahim

Change can be scary, but it can also bring new opportunities and lead to growth and innovation. In this episode of Trends from the Trenches, host Stan Gloss from BioTeam and Adama Ibrahim, VP of Digital Strategy & Change Management at Novo Nordisk, delve into a conversation about humanity’s natural resistance to change, why it is important to overcome that resistance, and how change is the key to making progress. Ibrahim also shares how Novo Nordisk is supporting research organizations through change management, as well as how to incentivize people to embrace change in an ever-evolving world.

Adama Ibrahim, EMBA, VP, Digital Strategy & Change Management, Novo Nordisk  
Award winning digital transformation change leader with a strong focus on diversity and inclusion, renowned for innovation in the pharmaceutical industry. With extensive experience across the value chain from discovery to development in building operational strategies and high performing team, across industry giants such as Hoffman La-Roche, Amgen, Biogen, Novartis and Novo Nordisk. Noteworthy accomplishments include pioneering decentralized trials and driving innovative patient engagement initiatives. Recognized with numerous awards and accolades, this leader is involved in community initiatives with schools, speaks at international conferences, and actively mentors others.



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